Posts tagged Workforce Surveys
Interview with Superfresh Growers' Kristin Kershaw

Kristin Snapp of Domex Superfresh Growers has orchard work in her blood. She was just eleven years old when her dad told her to drive his truck....without any instructions other than to keep it out of the Roza Canal. At the age of twelve her first job was pruning fireblight out of a block of baby pear trees. The trees are no longer alive, but Kristin went on to have a big impact on the apple industry in eastern Washington, including serving as the Chair of the Government Affairs Committee of the Washington State Tree Fruit Association.

Read More
Interview with Andrew & Williamson

Andrew & Williamson’s Amalia Lommel has been deeply involved in agricultural human resources issues during her 24 years at the company. As the Director of Social Responsibility, she's helped lead cultural change initiatives as well as the company's involvement with EFI and Fair Trade USA. A&W grows berries in California and Mexico and grows tomatoes and cucumbers in Mexico. Amalia shared with us some of the insights she's gained as A&W blazes new trails in human resources management. 

Read More
What's your Net Promoter Score?

The Net Promoter Score was introduce by Fred Reicheld in 2003 after several years of customer satisfaction research. Reicheld found that not only could you reduce your customer satisfaction surveys to a single question, but you could also use it to predict growth. “In fact, in most of the industries that I studied, the percentage of customers who were enthusiastic enough to refer a friend or colleague—perhaps the strongest sign of customer loyalty—correlated directly with differences in growth rates among competitors.”

Read More